The Effect Creator Rewards monetization program on TikTok is expanding to additional regions and lowering its payout threshold, the company announced today. Since its inception in May 2023, the program has incentivized creators to produce effects via Effect House, the augmented reality development platform of TikTok. In addition, TikTok is ...

Over the past half-year, the revamped creator fund of TikTok has increased total revenue from creators by more than 250 percent, the company announced today. The fund, which debuted a year ago and ultimately succeeded TikTok’s initial $1 billion Creator Fund, will exit beta in the coming weeks, according to ...